Who We Are:

Exiger is the AI partner for supply chain and procurement automation. Its centralized 1EXIGER.AI platform allows organizations to manage their entire operating network, from parts to suppliers, regulators, and customers, through an autonomous agentic workforce that learns, adapts, and augments with every decision. The AI-native platform, combined with the largest supply chain knowledge asset, empowers 550+ global customers, including 150 Fortune 500 and 80+ government and defense industrial organizations, to act first. Exiger is FedRAMP® authorized and a 2x Leader in Gartner® Magic Quadrant™ for Supplier Risk Management.

Director of Product Marketing

Location: McLean, VA or Richmond, VA

Work Environment: Hybrid

Reports to: Vice President, Demand Generation

People Management: May manage one direct report

The Opportunity

The recent launch of 1EXIGER.AI positions Exiger to move from market leader to market maker. This AI-native, agentic execution layer extends Exiger’s established portfolio and helps customers act on supply chain intelligence.

The Director of Product Marketing will define how the market understands 1EXIGER.AI and designated portfolio priorities. The role owns positioning, product narrative, launch marketing, and analyst relations, combining strategic direction with hands-on execution to make customer value clear and equip Marketing and Sales with consistent messaging.

What You Will Do

Lead Marketing’s product marketing strategy for 1EXIGER.AI and designated portfolio priorities, translating product and solution priorities into differentiated positioning, messaging, portfolio narratives, and market-facing programs.
Partner with Product Market Leadership, Product Management, and product subject-matter experts to translate priority use cases, customer outcomes, and technical differentiation into go-to-market assets.
Apply market, competitive, and industry analyst research to sharpen differentiation and strengthen the portfolio narrative. Lead analyst relations, including briefings and submissions.
Lead the Marketing workstream for product and solution launches, aligning with Product Market Leadership and Product Management on target audiences, use cases, readiness, messaging, and commercial objectives.
Independently build AI tools, interactive demos, rapid prototypes, and automated workflows to demonstrate customer value, strengthen competitive differentiation, and scale go-to-market execution. Partner with Engineering as needed.
Partner across Marketing to maintain a consistent product narrative across campaigns, web content, thought leadership, customer marketing, and demand generation programs.
Support Sales Enablement with current messaging, demo narratives, proof points, and product expertise for its programs and materials.
Measure message effectiveness, market engagement, launch performance, sales content adoption, pipeline contribution, analyst engagement, and revenue influence.
Manage and develop a direct report, if applicable, and guide external partners while remaining a hands-on contributor.

What Success Looks Like

Customers, prospects, and analysts understand how 1EXIGER.AI extends Exiger’s portfolio and what differentiates the offering.
Major launches have agreed audiences, messages, readiness criteria, and commercial objectives, with measurable market response.
Marketing and Sales Enablement use consistent, current product messaging, demo narra