NIKE is a retail and eCommerce company focused on Athletic footwear & apparel. Merchandise categories: Footwear; Apparel; Equipment; DTC / wholesale. Operating geography: United States plus international markets.
Research reviewed 2026-10-28. Directory inclusion does not establish paid membership or endorsement.
Retail and eCommerce operations
Retail category
Athletic footwear & apparel
Merchandise
Footwear; Apparel; Equipment; DTC / wholesale
Headquarters
Beaverton, OR, United States
Ownership
Public — NYSE: NKE
Sales channels
Omnichannel stores + e-commerce
Online shopping
Yes — company-operated e-commerce / digital commerce
Marketplace model
Not a primary public marketplace model
Stores and customer-facing operations
988 NIKE/Converse retail stores globally; 8 significant U.S. DCs and 65 non-U.S. DCs in FY2026
Distribution and fulfillment
8 significant U.S. distribution centers and 65 distribution centers outside the U.S. in FY2026
Operating geography
United States plus international markets
Published scale
988 NIKE/Converse retail stores globally; 8 significant U.S. DCs and 65 non-U.S. DCs in FY2026 · Specific date / fiscal period stated in scale indicator
Private fleet evidence
Not publicly verified as a material owned private fleet; may use dedicated / contracted carriers
Omnichannel operations
Physical-store and digital-commerce channels documented; specific pickup, ship-from-store and return capabilities vary by banner / location and should not be inferred beyond public evidence
Supply-chain initiatives
Global distribution network supporting direct-to-consumer and wholesale channels; sustainability reporting covers supply chain and product footprint